UK SDR & BDR Salary Benchmarks 2026
What UK SDRs and BDRs earn in 2026 — base and OTE by sector and region, the quota-attainment reality, and why entry pay barely moves by postcode. Free to cite.
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What UK SDRs and BDRs earn in 2026 — base and OTE by sector and region, the quota-attainment reality, and why entry pay barely moves by postcode. Free to cite.
← Industries Download The Guide
Entry-level sales pay is the most compressed tier in the guide — and the one where the postcode matters least. A UK SaaS SDR sits at £33K base / £49K OTE on the UK-average mid, the highest entry base of any sector, but the regional spread at this level is just 1.17× because the National Living Wage floor lifts the bottom of every region's range at once. The statistics below draw on the entry-level rows across the sector chapters of the 2026 UK Sales Salary Guide and are free to cite with attribution to Sales Recruit UK.
For entry-level pay within a specific sector, see each sector chapter, the SaaS Sales Pay Trends page, or the side-by-side Cross-Cutting Analysis. See the Methodology for sourcing.
Cite this page
Sales Recruit UK, 2026 UK Sales Salary Guide — SDR / BDR Salary Benchmarks. https://salesrecruituk.com/salary-guide/sdr-bdr-salary-uk-2026/
Media enquiries: [email protected]. All figures free to cite with attribution; additional cuts available on request.
About these figures. Drawn from the entry-level rows across the sector chapters of the 2026 UK Sales Salary Guide, researched and compiled by Derek Anderson, Client Services Director, Sales Recruit UK. Triangulated against RepVue UK, ONS ASHE 2025 and live job-advert sampling in the 90 days to May 2026, with every benchmark cell confidence-rated. Headline figures are UK averages — the mean of the regional mid-points across all seven UK regions; the full regional tables are in each chapter. Building an SDR/BDR team? See our sales recruitment service or tell us about the role.